About INTJenuity

Photo credit: Team Cassels Photography

Photo credit: Team Cassels Photography

I’m Paul Penny, founder of INTJenuity. Some of you may be interested in where INTJenuity came from, what we’re passionate about, and why. If so, this page is for you. It’s a little long… but there’s a lot to it. 

I’ve spent nearly 30 years engaged in business and information technology consulting, for hundreds of client organizations of every size, across many business and government sectors. My professional passions have always been thinking strategically, improving processes, finding efficiencies, and helping teams work together more effectively.

One thing I’ve observed while working across hundreds of client engagements, is that getting people on the same page can be HARD. The day-to-day operational “noise level” in many organizations is very high. The pressure for each team (and individual) to focus on their own priorities is very strong. It’s challenging to get people outside their own context, to consider the bigger picture and other contexts. This is the root of many organizational and interpersonal conflicts and inefficiencies I’ve encountered, and I’ve spent over two decades seeking, testing, and refining approaches to overcome this challenge. Sometimes this problem requires not only a fresh approach, but also a facilitator or consultant with a fresh perspective, who isn’t “saturated” by daily immersion in the environment.

While many of my engagements have included a technology component, they’ve been primarily about aligning technology with strategy, process improvement, and organizational effectiveness. This stuff has always been interesting to me and, frankly, has come pretty easily. Because I’m an INTJ, I have an insatiable appetite to deconstruct complex issues, envision solutions, build consensus around what the future should look like and align action around what should be done to get there. Then I need to move on to the next problem. Other people (typically with other personality types) have greater strengths aligned around implementation and operations. My personality type makes me valuable as a consultant (ask my past clients), and pretty frustrating as an employee (ask my past bosses).

Because INTJ’s typically aren’t the best operational managers (or at least they don’t usually stay passionate about it for very long), there tends to be a scarcity of this personality type in management and leadership roles in most organizations. That may not be a problem (and may even be a positive) for organizations that require highly tactical, decisional, operational management. But when new strategies need to be developed, or new approaches need to be innovated, or big problems need to be solved, organizations benefit from the talents INTJs can bring, and from the fresh perspective an INTJ can bring from the “outside world.”

The world is becoming more complex. Maybe, someday, our benevolent AI overlords will make our lives easier, by making the hard decisions for us. But until then, growing complexity demands that we improve our collective ability to deconstruct problems, envision solutions, build consensus, and prioritize actions. This is where INTJs excel, and it seems like there aren’t enough of us in the right places to help get it done. This is why INTJenuity was born.

I’m building INTJenuity with a vision:

  • To help more clients innovate, solve problems, improve consensus and drive resulting actions
  • To leverage my personal strengths as an INTJ
  • To leverage best practices I’ve collected, and innovative approaches I’ve developed over the past 30 years (and I’m still building more!)
  • To build a team of talented individuals with similar and complimentary skills, to enable us to scale this capability across even more clients and more problem domains
  • To enable more clients to benefit from “fractional ownership” of these skills and capabilities, only when needed, at an affordable cost

Our goal is to be best in the world at applying innovative facilitation techniques to help our our clients solve problems. We aim to make the world better, by helping teams of many kinds achieve improved results, with reduced stress, and more energy available for the other passions in their lives.

While everyone isn’t (and shouldn’t be) an INTJ, I’ve found that certain tools and processes can help teams perform more like an INTJ. I’ve collected and developed a number of approaches that drive INTJ-type strategic and analytical thought in a team setting, helping teams see the big picture, focus on the relevant details, and drive consensus on priorities and actions. I’ve had numerous clients say, after the fact, that this process is like “team therapy” helping them identify expectations, perceptions, risks and constraints, and helping them plan for improved performance. I’ve seen real improvements in how teams communicate and perform after my engagements. I’m very proud of that, and I’m addicted to the feeling I get when it happens.

I’m deeply passionate about all this stuff, and welcome the opportunity to talk about it any time.